Fractional CPO · B2B SaaS

90-day product clarity
for B2B SaaS founders

15+ years leading product and engineering teams across cloud, AI, and enterprise software — at Zscaler, Siemens, Cisco, and Citrix. Now applied to the product challenges Seed through Series B founders actually face.

The 90-Day Clarity Promise
  • Clear product roadmap tied to revenue milestones
  • Defined ICP with validated buying signals
  • Prioritisation framework your team can execute independently
  • GTM alignment between product, sales, and marketing
  • Weekly async updates — no micromanagement

90
Day roadmap
15+
Years exp.
M–M
No lock-in
Experience at
How we work together

Three tiers. One outcome.

Every engagement is month-to-month with a 30-day exit clause. No equity. No long-term commitment.

Tier 01 · Advisory
$3,500/mo
The Thought Partner
~2–3 hrs / week
  • 2 strategy calls per month
  • Async Slack support
  • Roadmap feedback & review
  • Founder Q&A on demand
Learn more
Most Popular · Tier 02
$7,000/mo
The Product Lead
~5–8 hrs / week
  • Weekly founder sync
  • Full roadmap ownership
  • Sprint cadence & OKR setup
  • Team coaching & PM mentorship
  • Customer discovery framework
Book a Call
Tier 03 · Embedded
$12,000/mo
The In-House CPO
~12–16 hrs / week
  • 2–3 days/week, hands-on
  • Full product org ownership
  • Hiring & team building
  • Fundraising narrative
  • Investor-ready metrics dashboard
Learn more

All engagements are month-to-month · 30-day exit clause · No equity · No long-term commitment

How it works

From first call to full clarity

01

Discovery Call

Free 30-minute call to understand your stage, team, and the biggest product gaps holding growth back.

02

Product Audit

Two-week diagnostic: customer interviews, roadmap review, GTM alignment gaps, and a written assessment.

03

90-Day Roadmap

Prioritised roadmap tied to revenue milestones — delivered to your team and board-ready if needed.

04

Ongoing Execution

Weekly cadence of async updates, reviews, and strategy sessions. Month-to-month, cancel any time.

Is this right for you?

Who this works best for

Great fit ✓

  • B2B SaaS at Seed, Series A, or Series B
  • Founder-led product struggling to scale
  • Targeting enterprise or mid-market buyers
  • Need GTM + product alignment, not just roadmapping
  • Ready for a fractional engagement before a full-time hire
  • Remote-friendly or async-first team

Not the right fit →

  • Pre-product / idea stage — no paying customers yet
  • Consumer apps or marketplace businesses
  • Need a full-time hire immediately
  • Looking for a technical co-founder, not a product leader
  • Series C+ with a full product org already in place
Principles

How I work

🎯

Revenue-first thinking

Every roadmap decision traces back to a revenue or retention outcome. Features without business cases don't ship.

🤝

Founder partnership

I work alongside you, not above you. You stay close to product decisions while I give you leverage and structure.

🏗️

Enterprise GTM literacy

15+ years at Zscaler, Siemens, Cisco, and Citrix — I know how enterprise buyers think, evaluate, and buy.

📦

Async-first delivery

Structured Loom updates, written PRDs, and clear artefacts mean nothing gets lost in meetings.

🔓

No lock-in

Month-to-month. 30-day exit clause. No equity. If I'm not delivering value, you shouldn't be stuck.

🌐

Globally remote-ready

Async-first by design. Timezone overlap handled on a case-by-case basis — wherever you're building from.

Founder Insights

The Series A Product Trap

A three-part series on the most common product mistakes B2B SaaS founders make on the road to Series A.

View all posts →

Ready for 90-day product clarity?

Book a free 30-minute Product Audit. No pitch. No pressure. Just an honest read on where your product strategy stands.

Book a Free Call